Are you "one step removed" from Jesus?
The church at Corinth, at this point is no different than the rest of the unsaved city. But Paul, knowing the issues the church is dealing with (immorality, idol worship, and other common practices of the Corinthian) he decides to address the issue of division. He says in verse 12:
"Now I mean this, that each of you is saying 'I am of Paul', and 'I of Apollos', and 'I of Cephas,' and 'I of Christ.'"
Paul is basically say here, that the people of Corinth have split themselves up into different groups who follow these different people. Today this would be the equivalent of saying "I'm a hardcore Ryrie fan. I only buy Ryrie Bibles/study Bibles, and read Ryrie's books, because I think he's got it right." It's being biased to an certain author or preacher, when in reality we should be following the BIBLE and seeing what the BIBLE has to say about these issues. Now I have nothing against reading books about Christianity at ALL. Some of them are extremely helpful. Such as "Do Hard Things" by the Harris Brothers, "The Purity Principle" By Randy Alcorn, "Revelation Chronology" by Dr. Jimmy DeYoung, etc. BUT when you refocus your gaze on a human author, you are following a sinner just as yourself, and putting them in Jesus' place in your mind.
When Jesus is the first place you go to find your answers, when the Bible is the first resource you go to for answers, THEN your are locked on target! When you do this to anything else, you are One Step Removed from where you should be.